Job Description

Our client, a media and entertainment non-profit in NYC, is looking for Director, Digital Growth and Marketing Analytics. Reporting to the VP of Marketing & Partnerships, this individual will play a critical role in driving business growth by overseeing digital marketing campaigns, data analytics, and content strategy to enhance audience engagement, increase membership, and optimize digital performance. The ideal candidate is a strategic thinker with a deep understanding of digital marketing analytics and a proven track record of scaling audience growth within entertainment, media, or agency environments.

• This role is onsite 5 days per week in NYC (10019).
• Ideally this role would start contract to hire, but the team is also open to straight perm hire for the right individual.

Responsibilities:

• Develop and manage the social media editorial calendar, ensuring alignment with brand objectives and audience engagement goals.
• Lead the strategy, execution, and optimization of multi-channel digital marketing campaigns, including paid media, email marketing, social media, and web.
• Oversee website development, architecture, and Content Management Systems (CMS) to ensure seamless user experiences and effective content distribution.
• Monitor, analyze, and interpret real-time data analytics, making strategic recommendations and adjustments to optimize marketing performance.
• Drive digital initiatives to increase membership, ticket sales, visitor traffic, engagement, viewership, and subscriber growth.
• Identify and act on audience trends and viewer traffic patterns to maximize organic reach and conversion opportunities.
• Implement conversion rate optimization (CRO) strategies to improve user engagement and retention.
• Collaborate cross-functionally with marketing, creative, and technology teams to align digital initiatives with broader organizational goals.
• Track key performance indicators (KPIs), generate insights, and create data-driven reports to inform executive decision-making.

Required Qualifications:

• 7+ years of experience in digital marketing, audience growth, and marketing analytics within entertainment, media, or agency environments.
• Demonstrated success in developing and scaling multi-channel marketing campaigns that drive measurable business results.
• Strong expertise in data analytics, with the ability to interpret key trends and optimize marketing initiatives in real-time.
• Proficiency in Google Analytics, SEO, paid media platforms, email marketing tools, and social media analytics.
• Experience managing Content Management Systems (CMS), website development, and digital architecture.
• Ability to thrive in a fast-paced, dynamic environment while managing multiple projects with attention to detail.
• Strong leadership and collaboration skills, with a strategic mindset and problem-solving approach.
• Excellent communication skills, with the ability to translate complex data insights into actionable strategies.

If you meet the required qualifications and are interested in this role, please apply today.

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook , and LinkedIn .

Opportunity Awaits.

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